At the end of April, 2019 huge Russian publisher Playrix soft-launched a new puzzler game called Wildscapes. The gameplay of Wildscapes reflects other Playrix games such as Gardenscapes and Homescapes: it'a a match-three
The US is no longer the advertising leader in gaming category - over the last month, Hong Kong ranks first. According to Apptica Ad Intelligence, from June 11 to July 11 among the
It’s not a secret that Facebook policy for ads is rigid and anyone may experience the painful situation of disapproval. Someone gives up and go with another Ad Network, others decide to
Happy to share with you the record of Apptica's webinar Tell us what topics are you interested in and we'll cover it the next time!
According to Apptica Advertising Intelligence, in the first quarter of 2019, 8 190 advertisers were registered both in iOS and Android stores, in gaming category, which is 1,2% more than in Q4
Apptica welcome you to the FREE WEBINAR dedicated to user acquisition managers, also app developers, marketing specialists as well as ad networks and ad agencies executives. And simply for those of you who
Creative Director for Playable Ads at Wooga, Tim Shepherd, told Apptica about his experience in creating interactive ad, shared some tips on how to boost conversion of playables, and confided the way to
Top mobile publishers are facing the Middle East more than ever, according to Mobile Ad Analytics platform Apptica. One of the trends of 2019 in mobile advertising is a focus that is shifting
Pinatamasters revenue in the US increased 638% in 5 days only, according to Apptica Mobile Analytics Platform. Released at the beginning of April, an arcade game by Playgendary reached Top Free Game Chart
As spring is a time for change, we keep ameliorating Apptica Platform, fixing bags, improving data and launching new features. Today we're happy to present you an advanced search system. The search has
The final season of the extremely popular series Game of Thrones is here and HBO app becomes a runaway hit. The evening of April 14 was a real holiday for thousands of fans
Recently Bloomberg revealed the Newest Hidden Billionaires. They are two owners of Playrix Holding Ltd. - Russian brothers Igor and Dmitry Bukhman. According to Bloomberg, in 2001 brothers began with writing games and
We're happy to present Apptica's new study on the Mobile Advertising Market! Today, analytics service Apptica launched “Mobile Advertising Market Research” aimed to be a source of firsthand data on in-app advertising market
When it comes to mobile, Latin America is one of the fastest-growing markets. According to GSMA research on LATAM and the Carribean, in 2018, 68% of the population has mobile subscription (against 59%
Apptica keeps developing and launching new features! Please welcome a quick Q&A about Apptica’s new product - Modules. (If you missed our last update click here) What is it? Modules
Apptica team is happy to announce the launch of new feature: News Feed is here! From now on, you’ll never miss a thing. create a list of apps by category add your
Tastypill, one of the most successful publishers in 2019 with such games as Spill It, Impossible Bottle Flip, Sling Drift etc, released a new arcade game named Pick me Up. Published on March
As you all know, App Store & Google Play are the two largest app stores means every developer who wants his app to live and monetize should pay attention to App Store Optimization
