Apptica Talks. Episode #5. Experimental IAA strategies for games with Giuseppe Martoriello from iion
In this episode Apptica Talks about experimental IAA strategies for games with Giuseppe Martoriello, co-founder at iion.
Mobile Video Ad Creatives: Western and Eastern Countries
A well-thought-out ad creative is a key to effective in-app advertising. But what creatives work best for Western and Eastern countries? Let's find it out.
Top-5 Mobile Ad Networks You Should Try in 2022
It's pretty easy to get confused when choosing an ad network to promote mobile apps or games. Apptica compiled the top-5 mobile ad networks that are definitely worth trying in 2022.
Mobile advertising in 2022: what should we prepare for?
2021 brought many significant changes to the entire mobile market and the advertising system in particular. Let’s find out what app and game marketers should do in order to stay afloat in today’s unstable conditions.
5 Tips for Improving Interstitial Ad Monetization
We’ve all seen those ads that pop up on mobile and take up the entire screen. There’s often a hidden X to close the ads that you just can’t see,
5 Ways to Refine Your Mobile Ad Targeting
Whether you’re selling a product, app or service, your mobile ad target audience will change from time to time. For the most part, they won’t completely change flat out from one
4 Lessons for Making Better Ad Creatives
People make ad creatives to be seen so it’s understandable why you’d want to make sure that the ones you use are successful. You only need to go so far to
How to Target Your Mobile Ad Network to Reach the Best Customers
Google will go so far as to tell you that in order to make a success of things, you should reach the right audience at the right moment. This isn’t exactly breaking
2020’s New Rules For Small Business Mobile Ad Monetization
The Unspoken Rules Of Effective Mobile Ad Monetization Respond To Consumer Attitudes About & Reactions To Mobile Advertising Trends The Golden Rules Of Mobile Ad Monetization Are ChangingIn the past, conversations about the
The 5 Best Mobile Ad Targeting Tips For Your Business
Understand Your Mobile Audience, Create A Target Audience Description, & Select The Mobile Ad Types Most Likely To Make Your Mobile Ad Campaign A Success Between two-thirds and nearly-90% of businesses believe that
The 4 Types Of Mobile Ad Creative Every Digital Marketer Should Master
There are a few facts about social media ad creatives — and especially Facebook ad creatives — that it’s important to understand before beginning the ad creative design process. Specifically, mobile-first social media ad
4 Ways The Right Mobile Ad Network Increases Revenue
What Is The “Right” Mobile Ad Network?The most concerning aspect of how mobile ad networks work is that — when the wrong mobile ad network is paired with an app or mobile site
3 Best-Kept Secrets For Building An Effective Mobile Ad Monetization Model
Get Ahead Of The Biggest Monetized Mobile Advertising Trends So You Can (Actually) Make Money From Ads How Can The Best Ad Monetization Practices Help You Make Money From Ads?The idea behind
10 Tips For Designing Highly Effective Mobile Ad Creatives
The most effective mobile ad creatives are a balance of art and innovation vs. data analytics and blueprints. That’s because ad creatives, defined as advertising materials designed to generate leads (like banner
A Beginner’s Guide To Mobile Ad Targeting
Mobile Ad Targeting Tips For Why & How To Get Ahead Of The Competition By Getting In Front Of Your Customers There’s never been a better time for mobile ad targeting. Already,
How Do You Know Which Is The Best Mobile Ad Network For Your App?
Asking “what is a mobile ad network” or generally “which is the best mobile ad network” will likely give you some idea about the function of an ad network in digital marketing. Yet
