Ad Creatives

A collection of 34 posts
Best advertising creatives of August

Best advertising creatives of August

Advertising is a very important part of every mobile application's monetization. Each advertiser wants to make its application shining and get more traffic and that's when the advertising come in. Apptica's team looked though every ad creative running this month and ready to show
1 min read
  • #Ad Creatives
  • #Ad Intelligence
  • #Best Creatives of the month
Misleading ad in mobile games: Playrix, Matchington Mansion, Mafia City

Misleading ad in mobile games: Playrix, Matchington Mansion, Mafia City

If you were playing free mobile games at least once you've probably seen the mobile ad of other games popping up occasionally on your screen. Some of us hate it, the others accept it as a necessary evil but what if you're actually interested in playing
2 min read
  • #Ad Creatives
  • #Ad Intelligence
  • #Fake ads
  • #Playrix
Image of woman in Ads 2018: best and worst creatives

Image of woman in Ads 2018: best and worst creatives

The 8th of March we’re celebrating International Women’s Day! On Friday, people from all over the world will be saluting womanhood, equal rights and beating gender stereotypes what actually became a real trend in 2018. How «Weinstein effect», #MeToo and #Timesup social movements influenced the modern market of
4 min read
  • #Ad Creatives
  • #Ad Intelligence
YouTube Music: an advertising strategy that brought it to the top

YouTube Music: an advertising strategy that brought it to the top

Nowadays YouTube Music is considering as one of the largest music streaming services alongside Spotify, Apple Music and Pandora that grew up from a radio streaming service. How did YouTube handle the competition on the market throughout 5 years of its growth? And what type of marketing strategy was implemented
5 min read
  • #Ad Creatives
  • #Ad Intelligence
  • #In-App Advertising Report
Best of Casual, Apptica Report on Top Advertisers 2018

Best of Casual, Apptica Report on Top Advertisers 2018

“Casual” is one of the most popular game categories and year by year number of apps within it grow rapidly. Therefore in this report we would review most active advertisers within Casual Game Category throughout 2018 Information is based on ad impressions and accurate for Casual Game category. Let’s
2 min read
  • #Mobile Games
  • #Ad Creatives
  • #Top Advertisers
Top In-App Advertisers of 2018, Android, Application Category. Apptica Overview.

Top In-App Advertisers of 2018, Android, Application Category. Apptica Overview.

Thousands of app became popular throughout 2018 while most of them reached their goals following “right” advertising strategies Apptica prepared Report on Top Android Advertisers within Application Category. Information is based on ad impressions and accurate for Application category. Most active advertisers can kept leading positions throughout 2018 are: * TikTok
2 min read
  • #Ad Intelligence
  • #In-App Advertising Report
  • #Ad Creatives
The year 2017 may be winding down, but that doesn’t mean your marketing, advertising and UA efforts should

The year 2017 may be winding down, but that doesn’t mean your marketing, advertising and UA efforts should

2018 is right around the corner and level of advertising competition is growing. To help you get insights of in-app advertising complex world and make effective strategic decisions Apptica.com has gathered, analyzed and uncovered a wide range of in-app data! Uncover Your Competitor's marketing Staregy With Apptica,
1 min read
  • #Ad Creatives
Great News from Apptica!

Great News from Apptica!

Apptica is going out of beta! After months of hard work beta development is drawing to an end. Happy to present Apptica Ad Intelligence, that includes: * Android & iOS Platforms * Thousands of Apps * 20+ Major in-app Ad Networks * Top Advertisers & Publishers * In-app Creative Gallery * Top Ad Campaigns and Creatives
1 min read
  • #Ad Intelligence
  • #Ad Creatives
It is Vital to Adapt Quickly to Changing In-App Market Conditions

It is Vital to Adapt Quickly to Changing In-App Market Conditions

In the article 5 Things to Know About In-App Mobile Video Advertising by Elyse Dupe, Special Features Editor, DMN, were mentioned five key takeaways from the recent roudtable discussion hosted by the Interactive Advertising Bureau (IAB) in New York, where marketers talked about the challenges and opportunities presented specifically by
2 min read
  • #Ad Creatives
  • #Ad Intelligence