In addition to the difficult process tasks, each ASO specialist meets really challenging clients. Ekaterina Sibirko, the ASO specialist at Flo Health and ASO expert at ASOdesk, told what misconceptions of clients are
The importance of reviews (especially positive ones) is obvious. A high rating pushes the app closer to the top of search results and it may influence the conversion rate from views to installs.
The daily routine of a UA manager is full of challenges and complicated goals: a sustained searching for new approaches to user acquisition, optimizing, testing - all of that can once become a
In this article, we have prepared 5 practical tips and cases for ASO experts. Ideal for beginners in ASO in 2020 and useful for experts. With the help of these hacks, everyone will
ASO is and has always been an ever changing matter, and it will still be true in 2020. What changes are coming for this year? What should we expect in terms of ASO
Games acquire and retain users in different ways, like paid advertising, working with communities, and – something a lot of developers are starting to use – app store optimization. But there's one channel for interacting
As you all know, App Store & Google Play are the two largest app stores means every developer who wants his app to live and monetize should pay attention to App Store Optimization