Apptica Talks. Episode #1 S2. In-app traffic, fraud, predictive algorithms and future of programmatic advertising with Genrikh Lukianchuk from Bidease.
Kicking off the second season with an episode where Apptica Talks about in-app traffic, fraud, predictive algorithms and future of programmatic advertising with Genrikh Lukianchuk, General Manager, Europe at Bidease.
Webinar: How to acquire and retain the users in a highly competitive app market
The experts from CleverTap, ZiMAD, REPLUG and Titling Point share their UA strategies to push installs, insights into user onboarding, and mechanics of retention.
Apptica Talks. Episode #8. Mastering Reviews Management: How to Turn User Feedback into App Store Success with Anatoly Sharifulin from AppFollow
In this episode Apptica Talks about Mastering Reviews Management: How to Turn User Feedback into App Store Success with Anatoly Sharifulin, CEO at AppFollow
Apptica Talks. Episode #7. Growing your game with Smart LiveOps with Julia Iljuk and Pavel Ignatov from Balancy
In this episode Apptica Talks about growing your game with Smart LiveOps with Julia Iljuk, Head of Growth, and Pavel Ignatov, Founder, at Balancy.
Apptica Talks. Episode #6. UA from in-house DSP perspective with Alessandro Giuliani from Dataseat
In this episode Apptica Talks about UA from in-house DSP perspective with Alessandro Giuliani, commercial director at Dataseat.
State of the market: Puzzle Games in Q1, 2023
Dive into the puzzle gaming with our new report. Check the data on top puzzle games and top performing countries in Q1, 2023.
Apptica Talks. Episode #5. Experimental IAA strategies for games with Giuseppe Martoriello from iion
In this episode Apptica Talks about experimental IAA strategies for games with Giuseppe Martoriello, co-founder at iion.
Apptica Talks. Episode #4. Creatives, tests, SKAN 4.0 and much more with Pablo Pérez González.
In this episode Apptica Talks about creatives, tests, SKAN 4.0 and much more with Pablo Pérez González, performance marketing director at Admiral Media.
Apptica Talks. Episode #3. Combined trends in UA and Monetization with Marc Bearman, from oolo.
In this episode Apptica Talks about combined trends in UA and Monetization with Marc Bearman, VP Commercial at oolo.
Apptica Talks. Episode #2. App monetization trends with Stafaniya Radzivonik and Ahmed Chakroun from Smaato.
In this episode Apptica Talks about app monetization trends with Stafaniya Radzivonik, Business Development Team Lead, EMEA and Ahmed Chakroun, Sr Mobile Product Manager at Smaato.
Cradle of knowledge by Sergey Yaroshevich: creative concepts, strategies of top publishers, top games decomposition and much more!
Sergey Yaroshevich (User Acquisition & Creatives Expert) has launched a series of articles on how to deal with creatives, where to get inspiration and what strategies to adhere.
Apptica Talks. Episode #1 A/B tests in ASO with Emilio Mellado, ASO expert at Geeklab
Learn how to validate your ideas, find a winning variant, how to elevate your Custom Product Pages with AB Tests, what strategy to adhere with fake elements, best practices for mapping out a series of AB tests, and, finally, 3 trends to keep an eye on in 2023.
Ad Intelligence: an overview 2022
Check an overview of ad intelligence for 2022.
Webinar: Current trends and future forecasts in crypto gaming
Apptica is going to discuss the controversial trends and all the transformations in crypto gaming with Hexacore and WePlay Ventures.
The Highest-Grossing Mobile Games on iOS & Android: November 2022
Do you know who rules the mobile game market today? Read the new report by Apptica to find out which titles became the leaders in revenue in November 2022!
In this report, we are going to find out:
* Which mobile game apps became leaders by revenue;
* Which genres were the
Top Gaming Apps’ Paid Promotion Strategies: Q3 2022
Want to know how top gaming apps build their paid promotion strategy? Well, our new report will help you find that out!
New features: brand new New Apps section + other updates
Apptica is not standing still: new sections, filters and visualization. Everything you need to facilitate the process of mobile app market analysis.
How Apptica Skyrocketed the Success of Games and Ad Creatives of WannaPlay
WannaPlay wanted their creative & UA teams to reach excellent results, and Apptica tools made it happen!
What Is The Future Of NFT Mobile Games?
In this article, Chainplay and Apptica shared their experience and made predictions for you to take a deep dive into the NFT Mobile Games Market and determine whether an investment in the sector is in your best interest.
The Highest-Grossing Mobile Games on iOS & Android: Q2 2022
Do you know who rules the mobile game market today? Read the new report by Apptica to find out which titles became the leaders in revenue in the second quarter of 2022!
What is a Mobile SDK and who Needs it?
You have probably heard about SDK at least once, but do you know what hidden potential it has? Read this article to find out what SDK means, who it will be useful for and how to choose the right SDK for your project.
Top Apps’ Paid Promotion Strategies: Q1 2022
Want to know how top mobile apps and games build their paid promotion strategy? Well, our new report will help you find that out!
Apex Legends Mobile Success: Genius Marketing or the Power of a Name?
Much anticipated Apex Legends Mobile by Electronic Arts had more than 5 m downloads in total in just 5 days. But why was the success of this game so stunning?
What’s New, Mobile World? | April Digest
Let's sum up the results of April to identify current trends in mobile gaming and see what’s new with the mobile industry leaders.
Mobile Video Ad Creatives: Western and Eastern Countries
A well-thought-out ad creative is a key to effective in-app advertising. But what creatives work best for Western and Eastern countries? Let's find it out.