Playable Ads

A collection of 9 posts
Apptica Talks. Episode #8. The Power of Playable Ads with Gökçe Nur Oguz from Playable Factory

Apptica Talks. Episode #8. The Power of Playable Ads with Gökçe Nur Oguz from Playable Factory

Learn about the current trends and best practices in playable ads, integration of UGC and future of user acquisition.
2 min read
  • #Apptica Talks
  • #Playable Ads
  • #Mobile Apps
How To Triumph With Playables and Make +700% CR: stats, numbers and tips

How To Triumph With Playables and Make +700% CR: stats, numbers and tips

Learn about the best practices for playables ads, how to build them, current statistics with rankings.
11 min read
  • #Apptica Analytics
  • #Playable Ads
  • #Ad Intelligence
Top Gaming Apps’ Paid Promotion Strategies: Q3 2022

Top Gaming Apps’ Paid Promotion Strategies: Q3 2022

Want to know how top gaming apps build their paid promotion strategy? Well, our new report will help you find that out!
1 min read
  • #User acquisition & app promotion
  • #In-App Advertising Report
  • #Playable Ads
Top Apps’ Paid Promotion Strategies: Q1 2022

Top Apps’ Paid Promotion Strategies: Q1 2022

Want to know how top mobile apps and games build their paid promotion strategy? Well, our new report will help you find that out!
1 min read
  • #User acquisition & app promotion
  • #In-App Advertising Report
  • #Playable Ads
The one question you must answer before choosing the ad format for your mobile app

The one question you must answer before choosing the ad format for your mobile app

There’s a lot of mixed-messaging right now about the efficacy of mobile app ads. Some sources claim mobile app ads are the secret to making money as an app developer. Yet other sources claim that in-app ads have almost no positive impact, especially given how many people abandon applications
3 min read
  • #Ad Creatives
  • #Ad Intelligence
  • #Playable Ads
Playrix soft-launched a new mobile game Manor Matters

Playrix soft-launched a new mobile game Manor Matters

A new Playrix hyper-casual game is coming soon! September 27, the application called Manor Matters appeared in App Store. The game was traditionally soft-launched in three countries: Canada, Australia, and the United Kingdom. Based on previous releases' experience, one can suppose the worldwide Manor Matters launch is going to
1 min read
  • #Releases
  • #Mobile Games
  • #Playable Ads
  • #Playrix
How to stop worrying and start making interactive ad? An interview with playable ad expert

How to stop worrying and start making interactive ad? An interview with playable ad expert

Creative Director for Playable Ads at Wooga, Tim Shepherd, told Apptica about his experience in creating interactive ad, shared some tips on how to boost conversion of playables, and confided the way to make the worst playable ad ever. As you are Creative director for Playable Ads at Wooga and
7 min read
  • #Playable Ads
Tips and Tricks of Converting Playable ads

Tips and Tricks of Converting Playable ads

Playable ads are a hot new and exciting trend at the mobile advertising space. They’ve become an essential part of mobile user acquisition strategies. Playable ads allow users to fall in love with an app through an interactive ad experience by playing a mini no-download game. If interstitials and
3 min read
  • #Playable Ads
Meet Playable Ads at Apptica!

Meet Playable Ads at Apptica!

We are happy to present new powerful innovative and one of the most popular interactive ad format at Apptica.com! Monitor Top converting Playable Ads, play, see the mechanics, ad script, levels, style, clues and design. * Find out top advertisers by using playable ads format in gaming and non-gaming categories
1 min read
  • #Playable Ads