State of the market in 2023. An annual analysis of app market and advertising activities.

Explore how the app market evolved in 2023 through our latest report packed with market trends, charts, rankings, and insights from the leading experts.

What you will find inside:

• Downloads & Revenue data on top titles;
• Ranking of the top GEOs and verticals;
• Retention benchmarks in gaming and non-gaming genres;
• The most active advertisers;
• Advertising share of gaming genres;
• Trends in creatives’ format and life cycle;
• Data on in-app ad monetization;
• Insights from our partners and much more

The report is available via the link.