App Growth

A collection of 6 posts
Apptica Talks. Episode #3 S3. Beyond the Hype:  How Mobio Redefines AI in Digital Marketing with Sergey Konovalov, CEO & founder at Mobio Group

Apptica Talks. Episode #3 S3. Beyond the Hype: How Mobio Redefines AI in Digital Marketing with Sergey Konovalov, CEO & founder at Mobio Group

Explore Mobio’s AI integration in digital marketing, emphasizing talent development, innovative solutions, and practical applications. Learn how AI tools enhance campaign efficiency, fraud detection, and targeting precision, while tackling challenges in data accuracy and security.
3 min read
  • #Mobile Marketing
  • #Digital Marketing
  • #AI
  • #Coming Soon
  • #App Growth
  • #App Marketing
How to Push DAU:  Data, Insights & Benchmarks

How to Push DAU: Data, Insights & Benchmarks

Building an app is easy, keeping users engaged is harder. This article explores how DAU (Daily Active Users) reflects app value, highlights factors influencing it, and shares strategies like data analysis, personalization, push notifications, and frequent updates to drive user retention.
14 min read
  • #DAU
  • #Push Notifications
  • #App Growth
  • #App Engagement
  • #DAU Benchmarks
Black Friday and Apps: The Ultimate Guide to User Acquisition This Sales Season

Black Friday and Apps: The Ultimate Guide to User Acquisition This Sales Season

Black Friday’s gone digital, and your app is key to the shopping frenzy! Learn how to craft irresistible deals, optimize campaigns, and retain users beyond the season. From localization insights to standout visuals, discover tips for boosting revenue and standing out in a crowded marketplace.
14 min read
  • #Black Friday
  • #Ad Creatives
  • #App Growth
  • #App Marketing
  • #App Store Optimization (ASO)
  • #Mobile Events
How AI is Revolutionizing App & Mobile Marketing Strategies: Tips for 2024

How AI is Revolutionizing App & Mobile Marketing Strategies: Tips for 2024

AI is transforming mobile marketing with tools for personalization, auto-support, and fraud detection. Not a magic fix, but a powerful asset for efficiency and conversions. Human insight remains crucial to unlock AI's full potential. Learn how to enhance your strategy with smart AI applications.
10 min read
  • #AI
  • #App Growth
  • #Mobile Apps
  • #Mobile Marketing
  • #App Marketing
  • #A/B Testing
  • #SEO
  • #Tips for 2024
Why Gamified Apps Consistently Outplay The Competition

Why Gamified Apps Consistently Outplay The Competition

Gamified apps take full advantage of the most unique elements of mobile app design to grow mobile app downloads, engagement, & retention. Wondering How To Improve App Downloads, Engagement, & Retention? Gamified Apps Have The Answers The market for gamified apps is growing about 2-3x faster than the market for
3 min read
  • #Mobile Games
  • #App Growth
The Best Strategies For Getting (& Using) User Generated Content To Drive Organic App Growth

The Best Strategies For Getting (& Using) User Generated Content To Drive Organic App Growth

There’s So Much More To Eliciting, Soliciting, & Using It Than Just Hoping For Good Mobile App Reviews What Is User Generated Content & Why Does It Boost App Downloads? User generated content is digital content produced and shared by your end-users. For apps, this is mostly users'
3 min read
  • #App Growth
  • #Mobile App Growth