The Impact of IPs in Hypercasual Games

Webinar: The Impact of IPs in Hypercasual Games

Publishing a mobile game based on an IP is one of the poorly explored ways to naturally increase the commercial success of the game. In this webinar, industry experts share their experience of publishing IP hypercasual game and measure the positive impact of the brand.

Join us on the free webinar and explore the easiest way to increase downloads and revenue by partnering with the brand. Learn why the retention rate of the IP-based hypercasual games is significantly higher and understand the fors and againsts of such an approach to publishing.

Enjoy the firsthand case-study of the IP-based hypercasual game NERF Epic Pranks!

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  Costantino Carrega

  Publishing Manager at Homa Games
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  Natalie Stepanova

  Head of Marketing at Apptica