App Marketing
A collection of 6 posts
What Is ASO In 2025, And Why Is It Important?
Your app deserves to be seen. With ASO (App Store Optimization), you can boost app visibility, attract the right users, and grow downloads. Discover how smart ASO tactics turn your app into a top choice in crowded stores!
Clean Traffic at Scale: Why Gaming Publishers are Turning to OEM Marketing
Gaming publishers face rising ad costs and fraud, making user acquisition increasingly challenging. Discover how OEM marketing delivers high-quality, fraud-free traffic through direct device integration. Explore successful case studies and strategies for scalable growth with REPLUG.
Apptica Talks. Episode #4 S3. UGC Ninja: Ads That Convert – Metrics, Trends & Best Practices with Ross Puriasev, CMO at UGC Ninja
Discover how UGC Ninja revolutionizes the ad industry with user-generated content, combining authenticity, data-driven insights, and innovative AI solutions. Explore the nuances of UGC-like ads, creative strategies, and real-world case studies that redefine digital marketing success.
Apptica Talks. Episode #3 S3. Beyond the Hype: How Mobio Redefines AI in Digital Marketing with Sergey Konovalov, CEO & founder at Mobio Group
Explore Mobio’s AI integration in digital marketing, emphasizing talent development, innovative solutions, and practical applications. Learn how AI tools enhance campaign efficiency, fraud detection, and targeting precision, while tackling challenges in data accuracy and security.
Black Friday and Apps: The Ultimate Guide to User Acquisition This Sales Season
Black Friday’s gone digital, and your app is key to the shopping frenzy! Learn how to craft irresistible deals, optimize campaigns, and retain users beyond the season. From localization insights to standout visuals, discover tips for boosting revenue and standing out in a crowded marketplace.
How AI is Revolutionizing App & Mobile Marketing Strategies: Tips for 2024
AI is transforming mobile marketing with tools for personalization, auto-support, and fraud detection. Not a magic fix, but a powerful asset for efficiency and conversions. Human insight remains crucial to unlock AI's full potential. Learn how to enhance your strategy with smart AI applications.