How to design a growth-focused app
When designing a growth-focused mobile app, there are a lot of things to bear in mind. Of course, building an app takes a considerable amount of time and money, therefore building it to
Easy Tricks For Making The Best Use Of Apple’s App Store Optimization Algorithms
Just like your business website requires optimization to get in front of organic search traffic, your app on Apple's App Store requires the same level of attention. Sure, the App Store algorithm might
5 Tips for Improving Interstitial Ad Monetization
We’ve all seen those ads that pop up on mobile and take up the entire screen. There’s often a hidden X to close the ads that you just can’t see,
5 Ways to Refine Your Mobile Ad Targeting
Whether you’re selling a product, app or service, your mobile ad target audience will change from time to time. For the most part, they won’t completely change flat out from one
4 Lessons for Making Better Ad Creatives
People make ad creatives to be seen so it’s understandable why you’d want to make sure that the ones you use are successful. You only need to go so far to
How to Target Your Mobile Ad Network to Reach the Best Customers
Google will go so far as to tell you that in order to make a success of things, you should reach the right audience at the right moment. This isn’t exactly breaking
An Ultimate User Acquisition To-Do List Before Launching
It’s all well and good having the world’s greatest app that you’re ready to launch, an app that you think will change the world, or the way the world works
Why Gamified Apps Consistently Outplay The Competition
Gamified apps take full advantage of the most unique elements of mobile app design to grow mobile app downloads, engagement, & retention. Wondering How To Improve App Downloads, Engagement, & Retention? Gamified Apps
How Does App Store Optimization Work In Successful Mobile App Marketing Campaigns?
What Is ASO Strategy & How Does App Store Optimization Work?ASO strategy (short for app store optimization strategy) is the combination of user-targeting decisions made and techniques used in creating an app
2020’s New Rules For Small Business Mobile Ad Monetization
The Unspoken Rules Of Effective Mobile Ad Monetization Respond To Consumer Attitudes About & Reactions To Mobile Advertising Trends The Golden Rules Of Mobile Ad Monetization Are ChangingIn the past, conversations about the
The 5 Best Mobile Ad Targeting Tips For Your Business
Understand Your Mobile Audience, Create A Target Audience Description, & Select The Mobile Ad Types Most Likely To Make Your Mobile Ad Campaign A Success Between two-thirds and nearly-90% of businesses believe that
The 4 Types Of Mobile Ad Creative Every Digital Marketer Should Master
There are a few facts about social media ad creatives — and especially Facebook ad creatives — that it’s important to understand before beginning the ad creative design process. Specifically, mobile-first social media ad
4 Ways The Right Mobile Ad Network Increases Revenue
What Is The “Right” Mobile Ad Network?The most concerning aspect of how mobile ad networks work is that — when the wrong mobile ad network is paired with an app or mobile site
How To Growth-Hack The Mobile App User Acquisition Funnel
What Is The Mobile App User Acquisition Funnel?The mobile app user acquisition funnel is how industry professionals visualize the stages of a customer’s relationship with the app. It has five stages:
The Best Strategies For Getting (& Using) User Generated Content To Drive Organic App Growth
There’s So Much More To Eliciting, Soliciting, & Using It Than Just Hoping For Good Mobile App Reviews What Is User Generated Content & Why Does It Boost App Downloads?User generated
Analytics For The Best Mobile Games: Taking Advantage Of Mobile Game Data
How To Use Mobile Game Data To Understand App Usage & Get Ahead Of Mobile Game Market Trends What Is Mobile Game Data & Why Is It Essential To Staying On Top Of
A Pocket Guide To App Store Optimization
Understanding ASO App Marketing As A Unique (& Essential) Mobile App Advertising Strategy What Is App Store Optimization?App store optimization (or ASO app marketing) refers to the practice of intentionally designing app
3 Best-Kept Secrets For Building An Effective Mobile Ad Monetization Model
Get Ahead Of The Biggest Monetized Mobile Advertising Trends So You Can (Actually) Make Money From Ads How Can The Best Ad Monetization Practices Help You Make Money From Ads?The idea behind